Executive Recruitment
founder-led search
The CFO Practice specialises in managing permanent searches, interim management solutions, and fractional appointments for finance leadership roles across the UK.
As Founding Partner, Rob Baker personally oversees every aspect of the search process, delivering tailored solutions with the precision and expertise required to support businesses through pivotal stages of growth — whether immediate leadership is needed or a long-term strategic partner is sought.
With the right financial leadership in place, businesses can advance with confidence – securing investment, building high-performing teams, and navigating key stages of growth and transformation.
Ultimately, growth begins with the right leaders at the helm, shaping the future of your business.
Search Expertise
- Chief Financial Officer (CFO)
- Finance Director
- Group Financial Controller
- Head of Financial Planning & Analysis (FP&A)
- Finance Transformation Director
The CFO Practice doesn’t just recruit Chief Financial Officers. We also partner with CFOs to recruit senior finance leaders for scaling, high-growth, and transformational businesses.
These companies are often navigating international expansion, M&A activity, or finance transformation. They require finance leaders with deep functional expertise who can partner with the CFO and board to build scalable infrastructure, unlock commercial insight, and lead strategic change.
Core partners
Our Approach
we treat your recruitment search as if it were our own
Partnering
Collaboration is at the heart of everything we do. We are committed to being impartial and honest with both clients and candidates. For The CFO Practice, success is only meaningful and enduring when it is shared.
Straightforward
We believe in clarity and transparency. Our approach is built on strong personal relationships with clients and candidates, reflected in a hiring process where you will always know exactly where you stand.
Passionate
Recruitment is at the core of who we are. Rob has spent over 20 years partnering with finance leaders, supporting their career journeys, and helping them achieve meaningful success.
Rigorous
Our search process is refined by decades of experience in executive finance recruitment. The CFO Practice takes a pragmatic, detail-oriented approach, consistently delivering thorough and exceptional results.
Services
Tailored solutions delivered
with flexibility and expertise
Executive
SearchPersonalised CFO and finance director search for high-growth and transformational companies
Fractional
Supporting CEOs and founders with part-time appointments that drive commercial value